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Discover whether or not you should use Phrase Match keywords for your Google Ads campaigns. There are 3 keyword match types in Google Ads and your keyword targeting is one of the most important factors when it comes to your Google Ads success. Phrase Match keywords are my favorite match type and the one that I use most often.
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Isn’t phrase match outdated
No they are the best performing keyword for me usually. Broad Match can work well too, especially for larger budgets. If someone contacts me spending ~$3k-$6k I’m generally mostly using Phrase Match keywords.
It was pretty good, sure I should try Persian language support