Designing an impactful home page for your website goes far beyond making it look pretty.
In this video, you'll discover the art of crafting a home page that not only captivates visitors but also secures n#1 rankings in Google's search results.
This in-depth tutorial will guide you through each step of the process, revealing crucial SEO elements that must be incorporated into your page. You'll learn about the specific type of content that yields the best results and how to establish trust with Google to enhance your business's online credibility. By following these steps, you'll master the art of designing a home page that strikes the perfect balance between visual appeal and search engine optimization.
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🗒️ TABLE OF CONTENT
0:00 intro
0:48 Identifying your target keywords (step 1)
2:41 Craft an SEO title and description (step 2)
3:51 Main navigation bar (step 3)
7:06 Build your hero section (step 4)
9:39 Add Unique selling points (step 5)
10:40 Main value proposition (step 6)
12:19 Add case study/results (step 7)
13:11 Adding other services (step 8)
14:06 Add social proof (step 9)
15:10 Add frequently asked questions (step 10)
16:34 Add a Google map (step 11)
18:19 Add your NAP to your page (step 12)
19:41 Add a footer to your page (step 13)
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Do free keyword research with Google Keyword Planner
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Google search result simulator
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Find frequently asked questions
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Free schema markup generator
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I appreciate your vids Luke – I’ll be watching this later
👍
Again nice video❤❤
Thank you so much 😀
Can you please tell me how random gmb profile without reviews and basic gmb profile optimization are ranking above my profile. btw fan from India Great content as always.
Depends on many factors. Location, relevance to the keyword being searched, google trying to present a more diversified results with new businesses, keyword is in the name of the business etc…
Wow! I love this guideline ❤. Necessary video for me.
@Fahim Foysal Kamal really appreciate it fahim
@Ranking Academy I always follow you. Don’t want to miss a single video.
Glad you do. Thanks for watching
I really appreciate everything that you have taught so far. I am an avid followers on YouTube. I was wondering if you have any full courses, that I can enroll into? I trust that you would deliver true and tested methods not garage/scams like so many others in the space
Thank you so much. Unfortunately I haven’t got round to creating a course yet but I will let you know as soon as I do.
Great love your videos.
Do you offers any course or any training material?
@Ranking Academy Just a follow up question
Do you prefer adding primary category as H1 or the keywords or combine both?
Because I heard some expert says just to add category in the H1
Thank you. I don’t have a course available yet, sorry
Where does the Schema get added? Is here a video showing this?
You need to copy the scrip into the
of your page. Make sure the content of your page matches as wellVery nice Luc! Thank you!
Glad you like it!
Luc… Great video. Very informative of how to get started creating a Home Page.
Layout and Google info is on point.
Keep up the great work!!!
Many thanks Frank, will do
Thanks Luc for an amazing breakdown of what a Home Page should comprise of. I’m personally not a fan of having a GoogleMap on the Home Page due to negative performance impact and usually have this on the Contact Us Page, unless of course, its a One-Page design.
This is a great Video to share with clients that question why I add certain elements on a page 🙂
@Ranking Academy Thanks for the feedback; I might have to reconsider my tactic in this regard.
I feel the tread off between having a google maps on the home page and the performance is well worth it. Most visitors will check your home page while only a few will click on your about us page. It’s an extra step for customers to seek the information they are after. The less they need to click the better, in my opinion
Great information! Thanks.
Glad it was helpful!
Once again a very informative tutorial 👌👏I recently read an article that Google now has no problem if more than one H1 header tags are added in a page. Is that true? Is it beneficial in yerms of seo ranking?
It’s ok to have multiple H1 on a page if there is a logical reason for them. But you wouldn’t want to have too many of them either otherwise it’s going to make your page look weird
Does image geo-tagging have any SEO benefit?
And what about webp image format in SEO?
None
This helps a lot. will be sending it to DIY clients
Thanks.