Google Ads Conversion Tracking 2023 – Google Analytics 4 & Google Tag Manager Button Clicks & Forms

I will show you how to set-up Google Ads conversion tracking with Google Analytics 4 and Google Tag Manager. You will learn how to track button clicks, form submissions, and thank you pages as Google Ads conversions by using GA4 and GTM. With Google Analytics 4, you can track events like button clicks, form submits, scrolls, page views, and more. We can set events as conversions and import them into our Google Ads account.

Video Description:

Unlock the full potential of your Google Ads campaigns with this step-by-step tutorial on setting up conversion tracking for button clicks and form submissions using Google Analytics 4 (GA4) events and Google Tag Manager (GTM).

In this video, we'll guide you through the entire process of effectively tracking conversions to improve your marketing strategy and boost your ROI. You'll learn how to:

– Create a new GA4 property and link it to your Google Ads account
– Set up Google Tag Manager to manage all your tracking codes
– Configure custom events in GA4 for button clicks and form submissions
– Implement the events using GTM and test them in real-time
– Import GA4 conversions into Google Ads for optimized bidding strategies
– Analyze your conversion data and optimize your Google Ads campaigns

No prior experience with Google Analytics 4 or Google Tag Manager is required, as we'll walk you through each step in detail. This video is perfect for beginners and intermediate marketers looking to improve their conversion tracking skills and get more value from their Google Ads campaigns.

Resources mentioned in the video:

Google Analytics 4:
Google Tag Manager:
GTM Debugging Tool:
WPForms:
Google Tag Assistant:

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#GoogleAds #ConversionTracking #GoogleAnalytics4 #GoogleTagManager