Tag Archives: google ads

What is Keyword Research and Why is it Important?

Keyword research is a Marketing strategy to identify the top search terms and phrases for a business. Top search terms can be identified…
Continue reading

Google Ads Keyword Research 2023 – Finding and Targeting Google Ads Keywords

Are you struggling to find the right keywords for your Google Ads campaigns? Do you want to increase your online visibility and reach…
Continue reading

Google Ads Location & Geo-Targeting Overview and Best Practices – Reach The Right Customers

When it comes to Google Ads Geotargeting and Location Targeting, there's no shortage of options. You can target Countries, States, Counties, Nielsen, DMA…
Continue reading

4 Google Ads Smart Bidding Strategies – Maximize Conversion Value & Conversions, Target ROAS & CPA

Check out my video about Smart Bidding strategies for Google Ads, which includes Maximize Conversion Value, Target ROAS, Maximize Conversions, and Target CPA.…
Continue reading

10 Google Ads Best Practices – Drive More Conversions With Your Google Ads Campaigns

Drive more conversions with my 10 important Google Ads Best Practices. There are plenty of Google Ads tips and tricks to go along…
Continue reading

7 Best Practices for Google Responsive Search Ads – Create Relevant Google Search Ads That Convert

Google Ads Responsive Search Ads are the default text ad type when you are creating search campaigns. Instead of your standard text ads…
Continue reading

Target ROAS and Target CPA Deep Dive – How to Maximize Conversions or Conversion Value Google Ads

Check out my video on Google Ads Bidding - I will give you best practices on Target CPA and Target ROAS in Google…
Continue reading

Free Google Display Ads Course 2022 – Step-By-Step Guide to Google Display Network Advertising

Check out my free Google Display Ads course for 2022-2023. In this Google Display Advertising course, I will cover responsive display ads, Google…
Continue reading

Step-By-Step Google Ads Display Advertising Tutorial – Drive Sales With Google Display Ads

Check out my Google Display Ads tutorial for 2022-2023. I go over how to create Google Display Network ads along with some best…
Continue reading

SKAGs Best Practices: Single Keyword Ad Groups in Google Ads

SKAGs are also known as Single Keyword Ad Groups in Google AdWords. SKAG stands for Single Keyword Ad Group. It is a Google…
Continue reading