Nearly all of the businesses we surveyed in our latest Semrush State of Content Marketing Report either currently use content marketing tactics or plan to start implementing them. So, with that in mind, it's important to know what content marketing involves and what it doesn't. And, of course, it's vital to figure out how you can make the most of content marketing to boost your business's growth.
Check out this video featuring Shama Hyder, the founder and CEO of Zen Media, where she breaks down the basics of content marketing. You'll get some awesome (and practical) tips from her to take your business to the next level.
Remember to subscribe for more educational marketing tips and share if you enjoyed this video!
Excited to kick-start your content ideas? Take a look at these resources to help you get started:
➡️ Power Your Business Expertise with AI and Data to Create Unique, Engaging Content at Scale:
➡️ Check out The Content Marketing Starter Kit for Your Business:
➡️ Download the annual State of Content Marketing Report to learn key trends:
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❤ Super Informative